high profile media coverage Tag

NewsGuard – a platform run by trained journalists to fight false news, misinformation, and disinformation – has come up against the Daily Mail, after claiming the Mail Online website failed to maintain "basic standards of accuracy or accountability". Despite having changed its original review (following what...

“The art of media relations is dying.” It is a phrase that is becoming more frequently heard in the PR industry, from veteran PRs and journalists alike. While it is a common misconception that a PR campaign relies entirely on media relations or earned media (paid,...

One of the core aspects of successful public relations is enabling dialogue between clients and journalists. Often these conversations take place in an office, on a Skype call, at a trade show or (on some occasions) over lunch at The Ivy. Some clients are incredibly affable...