campaigns Tag

08 Jan

Posted at 09:00h in Blog by
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Veganism has exploded – there are 3.5 million British people now identifying as vegan, meaning seven per cent of Great Britain’s population shun animal products. For this growing population, Veganuary is a vegan’s Christmas, just a week late. Stores across the UK bring in new, vegan...

02 Jan

Posted at 10:06h in Blog by
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“The art of media relations is dying.” It is a phrase that is becoming more frequently heard in the PR industry, from veteran PRs and journalists alike. While it is a common misconception that a PR campaign relies entirely on media relations or earned media (paid,...