Ownership in an always connected world

A child’s social media journey often starts with pictures of an ultrasound. We collectively and willingly establish lifetime ‘digital dossiers’, making available private information about ourselves through digital channels – notably Facebook, where albums are neatly ordered by year and...
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Will social media die?

The short answer: yes. And no. Maybe? Social media has defined how we communicate with each other, and PR has felt the effects. Having an online presence is not just good for business: depending on your organisation it can decide...
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