Last summer I went on a flotilla holiday around the beautiful Greek Sporades Islands and to be honest, I was shocked at the number of plastic bags and bottles that were floating out in the middle of the sea. Since becoming a mum to a four-legged...
When Defence Secretary Gavin Williamson was interrupted by Siri during a recent speech in the House of Commons, it was considered little more than a technological mishap. However, the unwanted presence of Siri’s robotic tones got me thinking about the late Professor Stephen Hawking, and...
One of the core aspects of successful public relations is enabling dialogue between clients and journalists. Often these conversations take place in an office, on a Skype call, at a trade show or (on some occasions) over lunch at The Ivy. Some clients are incredibly affable...
Theft in England and Wales has seen it largest annual rise in a decade, according to the office for National Statistics. In the last year there has been 118,774 thefts reported - an increase of 7% from 2017. Global Positioning System (GPS) tracking was originally developed...
On October 29th, “Fiscal” Phillip Hammond delivered his third budget as Chancellor of the Exchequer. While the 72-minute speech sent journalists into a frenzy, I was most interested in the impact it could have on the UK’s tech industry. A time for tech The Prime Minister...
Clients often come to us and say: “We want more people to know who we are and what we do”. As many of them now know, a creative PR campaign built around an engaging story is an effective way of achieving this – but what...
Attention is like oxygen to a brand. One way to generate more attention is to use social media. Many brands then toy with whether to take the paid or organic route? There are benefits to both. Small businesses often compete with large multinational companies. These have...
Most people begin their PR careers in an agency, often starting out as what is known as a junior account executive, and for me it was no different. In the world of PR, this title means you oversee putting together call agendas and action reports,...