Blog

09 Nov

Posted at 17:01h in Blog by
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[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern"][vc_column][vc_column_text]Although Covid-19 has disrupted almost every industry, the events sector has taken one of the biggest hits. From conferences to workshops and award shows to networking events, every 2020 event has either been moved online, postponed, or cancelled...

27 Oct

Posted at 15:02h in Blog by
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[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern"][vc_column][vc_column_text]Thought-leadership content is an effective way to position clients as experts in their field. It is also a very impactful way of showcasing a human face to a company. A well-placed and engaging thought-leadership article can have a...

27 Oct

Posted at 14:55h in Blog by
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[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern"][vc_column][vc_column_text]Episode two of our Keeping Connected webinar series is live! Last episode we had a great chat with James Day, Editor of Stuff Magazine and we are so pleased to be joined by Clare Dowdy – a prominent design...

19 Oct

Posted at 17:43h in Blog by
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[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern"][vc_column width="1/2"][vc_column_text]This year we have become accustomed to working from home, regularly wearing face masks and frequently sanitising hands, all while socially distancing from one another. It is safe to say that the pandemic has transformed our mindset...

02 Oct

Posted at 10:14h in Blog by
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[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern"][vc_column][vc_column_text]Social media has become the first destination for customer complaints.  Why wait in a telephone queue, navigate through lots of automated menus and finally get through to someone at a call centre, when you can tell the brand...

30 Sep

Posted at 09:25h in Blog by
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[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern"][vc_column][vc_column_text]Social media has significantly evolved over the last decade. What was once a way for us to connect and share online, is now an essential marketing tool. Recent research has shown that 73 percent of marketers agree that...

21 Sep

Posted at 10:53h in Blog by
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[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern"][vc_column][vc_column_text]“Analysing the true impact of the pandemic on PR can help us all plan for a brighter future” – Chris Bignell, Managing Director and Founder at XL Communications This year has been a tough one for many industries including the...

15 Sep

Posted at 07:39h in Blog by
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[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern"][vc_column][vc_column_text]You have gone through the pitching process, weighed up your options and selected the right PR consultancy to spread your company’s message. After briefing your new PR partner on the company’s goals and sharing your vision for the...