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It is always faintly embarrassing being asked what you do for a living. Sometimes I wish I was a doctor, teacher or lawyer – everybody knows what they do. Inevitably, the follow up question (after someone has sussed out that you do something in technology) is...

On September 24th 2018, Weight Watchers announced a global rebrand. Shedding any notion of ‘weight’ from its title, the new ‘global, purpose-driven’ WW brand was born. As successful brand listens to its consumers and changes with their attitudes. Weight Watchers was founded in 1963. The same...