Author: XL Comms

04 Dec

Posted at 12:25h in Blog by
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[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern"][vc_column][vc_row_inner row_type="row" type="full_width" text_align="left" css_animation=""][vc_column_inner][vc_column_text]When I tell people I work in PR, I am often faced with a blank expression and seconds later, “ahh okay…what does that actually mean?”. I think it is a pertinent point which can...

26 Nov

Posted at 17:41h in Blog by
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[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern"][vc_column][vc_row_inner row_type="row" type="full_width" text_align="left" css_animation=""][vc_column_inner][vc_column_text]I am currently knee deep in Black Friday offers.  The emails keep coming, one after another, offering all sorts of discounts and deals.  It is hard to cut through the noise but for anyone...

12 Nov

Posted at 17:40h in Blog by
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[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern"][vc_column][vc_row_inner row_type="row" type="full_width" text_align="left" css_animation=""][vc_column_inner][vc_column_text] Calling all small business owners! The economic impact of Covid-19 has resulted in many businesses across the country suffering. The creative industry has taken one of the biggest hits, with an estimated £74 billion drop in...

09 Nov

Posted at 17:01h in Blog by
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[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern"][vc_column][vc_column_text]Although Covid-19 has disrupted almost every industry, the events sector has taken one of the biggest hits. From conferences to workshops and award shows to networking events, every 2020 event has either been moved online, postponed, or cancelled...

27 Oct

Posted at 15:02h in Blog by
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[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern"][vc_column][vc_column_text]Thought-leadership content is an effective way to position clients as experts in their field. It is also a very impactful way of showcasing a human face to a company. A well-placed and engaging thought-leadership article can have a...

27 Oct

Posted at 14:55h in Blog by
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[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern"][vc_column][vc_column_text]Episode two of our Keeping Connected webinar series is live! Last episode we had a great chat with James Day, Editor of Stuff Magazine and we are so pleased to be joined by Clare Dowdy – a prominent design...

19 Oct

Posted at 17:43h in Blog by
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[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern"][vc_column width="1/2"][vc_column_text]This year we have become accustomed to working from home, regularly wearing face masks and frequently sanitising hands, all while socially distancing from one another. It is safe to say that the pandemic has transformed our mindset...

02 Oct

Posted at 10:14h in Blog by
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[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern"][vc_column][vc_column_text]Social media has become the first destination for customer complaints.  Why wait in a telephone queue, navigate through lots of automated menus and finally get through to someone at a call centre, when you can tell the brand...